Despite what you may see on other attorney’s websites, Indiana Ethics rules prevent advertisement of verdicts and settlements on law firms’ websites. The reason for this rule is to prevent the creation of “unjustified expectations” or to express or imply future success based on past performance. At PBAR, we strive to be follow both the letter and spirit of this rule.*
The following are examples of actual cases our firm has handled to conclusion which you may find helpful in evaluating our firm. For a more detailed analysis of how we can help you with your specific case, please contact us for a FREE CASE REVIEW.
Indiana Rules of Professional Conduct State:
* Truthful statements that are misleading are also prohibited by the Indiana Rules of Professional Conduct. In the absence of special circumstances that serve to protect the probable targets of a communication from being misled or deceived, a communication will violate Rule 7.1 if it:
- is intended or is likely to result in a legal action or a legal position being asserted merely to harass or maliciously injure another;
- contains statistical data or other information based on past performance or an express or implied prediction of future success;
- contains a claim about a lawyer, made by a third party, that the lawyer could not personally make consistent with the requirements of this rule;
- appeals primarily to a lay person’s fear, greed, or desire for revenge;
- compares the services provided by the lawyer or a law firm with other lawyers’ services, unless the comparison can be factually substantiated;
- contains any reference to results obtained that may reasonably create an expectation of similar results in future matters;
- contains a dramatization or re-creation of events unless the advertising clearly and conspicuously discloses that a dramatization or re-creation is being presented;
- contains a representation, testimonial, or endorsement of a lawyer or other statement that, in light of all the circumstances, is intended or is likely to create an unjustified expectation about a lawyer or law firm or a person’s legal rights;
- states or implies that a lawyer is a certified or recognized specialist other than as permitted by Rule 7.4;
- is prohibited by Rule 7.3.